Looking for marketing campaigns that can pay for themselves many times over? We stake our reputation and our fee on getting great results. So if we don’t increase your rankings, traffic or sales (or reduce your cost per acquisition) you won’t pay a penny. Learn more about SEO for Educators, PPC for Educators or Conversion Optimisation for Education Organisations.
AT ALBION, WE DO THINGS DIFFERENTLY…
Unlike most other digital marketing agencies, our primary goal is to ensure all our clients enjoy ongoing business growth.
You will work directly with a senior company director rather than an inexperienced account manager.
No lengthy tied-in contracts, a choice of pricing models and a website or marketing strategy review to get you started.
Tackling fierce competition for a private school in Westminster
Faced with increased competition from other prestigious central-London public schools, Bales College got us on board to help turn things around. Within a month, Google rankings had improved for over 50 target keyword phrases – increasing online visibility and attracting more of their target market to enrollment pages every day.
Reclaiming search markets for a Disruptive U.S. Medical School
Working with the American University of Integrative Sciences to better understand the needs and behaviours of their search market, Albion’s advertising specialists sneakily scraped competitor target keywords, bids and ads. We then rebuilt the uni’s Google Ads campaigns to generate a profitable flow of enquiries from potential students.
Forging a Google-friendly culture in university website management
By providing advice and hands-on optimisation of online collateral, enforcing strict brand guidelines and supplying help desk services we increased organic traffic and helped train marketing staff and web editors in the School of Education at the University of Brighton.
Increasing visibility for critical industries engineering giants
Specialist SEO knowhow and hands-on optimisation helped generate top rankings on Google for one of the UK government’s favoured engineering training firms. Achieving these rankings in national and international search results was instrumental to the company’s success which led to Edif ERA being bought by an even bigger beast.
Helping transform a UK executive consultancy into a market leader
Appleby Associates was saved from the history books by a new owner who was intent on reinventing the brand. Albion came on-board to redirect resources previously wasted on paid search marketing. We reinvested the monthly budget towards improving the site landing pages and generating increased Google traffic.
Albion is proud of our long history of helping education sector brands increase profits by tapping a share of the market they are usually unable to reach and monetise. Our knowledge and experience of potential customers in the market for education and training services works in conjunction with our ability to increase traffic and sales via the web. We believe this is what has allowed us to become the first choice for a number of educational organisations and better places us than most generalist marketing agencies to help our clients achieve ongoing growth.
It’s our experience with the online market (people ready to enroll on educational courses), coupled with our focus on understanding our client’s specific needs, goals and offerings, that has allowed us to design digital marketing campaigns that have achieved consistent results. Our clients range from small sports schools to online educational app stores to executive career training course providers and a number of universities around the world. All of whom are happy to attest to our understanding of their markets and our ability to achieve results that have helped them increase sales and profits.
How do we achieve the great results our education sector clients enjoy? Well, we always start by getting a good understanding of their specific needs and the courses and programmes they offer. We then map our client’s goals and targets to digital marketing strategies that we know attract the right type of website visitors and exploit a range of proven online sales techniques that build trust and increases enrollment figures.
Of course, as digital marketing specialists with a wealth of knowledge about how to turn potential students into paying customers, we have become a highly sought-after digital marketing agency for the educational sector. Indeed this is at the heart of why we have been able to help an increasing number of ambitious education and training brands achieve ongoing growth.
After providing a free site audit and recommendations, we were asked by Bales College to get going right away. Before 6 sessions were completed, rankings for over 50 target keyword phrases had improved drastically. Starting a new trend of Google traffic growth.
This executive career brand came to us after they had wasted their advertising budget on inefficient Google Ads which left no funds to increase monthly investment in paid search. We totally rebuilt their advertising campaigns to generate lots more sales leads for a reduced monthly spend.
Suffering from badly designed and awkwardly worded landing pages, the American University of Integrative Sciences needed our help to understand their enrolment page’s ‘conversion killing’ flaws – we also redesigned them to vastly increase enquiries from potential new students.
Generating over 5 times more website visitors in less than a dozen weeks via a handful of intensive SEO sessions provided London Role Play with a large increase in sales. The brand now dominates the search results throughout the UK with over 50 #1 positions in Google search results.
We helped EDIF ERO achieve improved online visibility and 30% more organic search traffic from Google to help the government’s favoured engineering and training brand. This was achieved by optimising their site’s meta data, content and resolving hidden crawl errors.
…Made a tremendous difference to the consistency and flow of the university website
Rebuilt our ads campaigns from the ground up – by month 2 we had cut our marketing spend in half and brought down our cost per conversion by 79% whilst more than doubling the number of enquiries
Our search-engine rankings and traffic have vastly improved within just weeks of Martin carrying out SEO