Results-Driven Business Growth
Looking for marketing campaigns that can pay for themselves many times over? We stake our reputation and our fee on getting great results. So if we don’t increase your rankings, traffic or sales (or reduce your cost per acquisition) you won’t pay a penny. Learn more about SEO for consumer goods, PPC for consumer brands or Conversion Rate Optimisation for Consumables.
AT ALBION, WE DO THINGS DIFFERENTLY…
Results-Driven:
Unlike most other digital marketing agencies, our primary goal is to ensure all our clients enjoy ongoing business growth.
Professional Service:
You will work directly with a senior company director rather than an inexperienced account manager.
Transparent Rates:
No lengthy tied-in contracts, a choice of pricing models and a website or marketing strategy review to get you started.
Dominating the organic search results for consumer products
We helped redesign Condomania’s e-commerce store and generated five times more traffic for America’s oldest online condom store, which skyrocketed sales. By fixing heaps of tech issues, redirecting old urls, optimising the site’s main product pages and acquiring lots of incoming links we helped generate over 5000 visits per day.
Harvesting low hanging fruit for a garden products retail brand
Nutley’s online store was suffering badly from ineffective digital marketing strategies implemented by their inexperienced web designers. Worse was that sales and newsletter subscriptions had all but wilted away. We turned their fortunes around by doubling search traffic, improving their call to actions and sign-up forms.
Demystifying Google algorithm’s ‘smoke and mirrors’ misinformation
Because lots of online information about how to achieve top Google results is out of date or inaccurate, we helped guide and advise Mist Eliquid’s web team about what really works. The result allowed the brand to rub shoulders with UK e-liquid market leaders at the top of Google’s results for dozens of target keyword phrases.
Launching a safety product start-up with a beautiful new website
Armed with a logo, an animated ‘explainer’ video and a good idea about their market, positioning and products, the next tool Safe’n’Happy needed was a great website. We jumped in to make suggestions, then designed and delivered a beautiful, persuasive site that allows the child safety product brand to reach their online markets.
Albion Marketing works with a number of successful consumer brands and has a great record in generating increased online sales for manufacturers in a range of sectors and industries. Our experience with consumer goods marketing means we are better placed than most generic marketing agencies to help our clients achieve ongoing growth through online commerce.
The online market for consumer goods continues to expand, so the competition can be tough. Any company making goods for sale on the internet needs to acquire and retain a larger share of the market to survive. To stay ahead of your competitors you will need to do two things. Attract visitors to your site and turn these visitors into repeat customers.
Our consumer product marketing agency is very proud of the great results we have achieved for clients that manufacture, produce or rebrand and sell products in a range of markets. From e-liquid stores to condom sales and from safety product suppliers to home and garden stores. Our experience in improving their websites to attract more traffic and then sell more goods is a major factor that has allowed them to take the share of the market they deserve.
With a customised and structured marketing strategy, we can increase your incoming traffic from Google at the same time as increasing your brand’s visibility elsewhere. We use tried-and-tested digital marketing methods to focus on attracting the right kind of traffic for sites selling consumables – the kind that results in increased sales from repeat customers that trust your brand.
Our first objective when working with consumer goods manufacturers is to increase the stream of highly targeted traffic. However, once the “snowball effect” has started and you have felt the benefit of increased revenue from our marketing campaigns, we help you further harness the potential of this increase in targeted traffic. Our clients often find themselves in a position to shift their budget to invest further in conversion rate optimisation. This kind of strategic use of marketing expertise and resources can enable your business to achieve ongoing growth – which is essential for emerging consumer goods industry leaders.
With a mind to exploit the popularity of discount sites, we were asked to build and optimise a voucher code website that would monetise traffic taken from competitors. By employing powerful SEO techniques we were able to attract an always increasing number of paid subscribers
We not only more than doubled the amount of traffic Nutley’s Kitchen Gardens receives every week but also managed to engage with these new visitors in a way that generated increased sales. We did this via hands-on SEO optimisation and improving their content strategy.
Our on-page SEO campaign generated over 5 times more traffic and heaps more sales for America’s first online condom store. By managing a team of off-shore staff we were able to make Google love the site and reward it with over 100 top 3 rankings in the U.S. search results pages.
By rebuilding and optimising the Google Ads account Trade Prices Direct’s previous PPC management agency had created, we were able to generate over 4 times more paid search sales each week and reduce their average cost per acquisition to less than half of its previous rate.
By focussing on reducing wasted spend in the Zip Wire Shop’s Google Ads account, Albion was able to achieve much cheaper costs per sale acquisition. Then we steadily increased monthly spend (and sales) in order to scale-up and enjoy maximum benefit from more sales.
